Marketing agency Oliver has teamed up with easyJet to form an in-house agency for the airline called Parasol Studio. Oliver ...

YouTube has unveiled new options for brands to reach consumers through YouTube Shorts. At a YouTube Ads event this week, the ...

Accompanying The McDonald’s Gift Drop is a 20-second AV spot featuring a bouncing gift tag screensaver illuminated in festive ...

WPP first bought a 49.9% stake in The & Partnership in 2007. The network moved to a majority holding in 2019 after buying ...

Mars has launched a global review of its agencies, encompassing media, commerce, social media, brand, PR and influencer ...

Coolr has sold a minority stake to private equity as investor interest in the social media and influencer marketing sector ...

Agency for Nature was originally created in response to research showing Britain ranks bottom for connection to nature in ...

The Coca-Cola Company has reimagined its 1995 classic “Holidays are coming” with an AI-generated version. Promoting Coke Zero, the sugar-free variety of Coca-Cola, the 15-second clip is airing on TV ...

Wearing a cheetah-print hair cutting cape and pink rollers in her hair, actress Jennifer Coolidge has teamed up once again with Discover for its latest campaign advertising Discover cards’ widespread ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

OpenAI's much-anticipated SearchGPT, that was initially launched as a prototype in July, has become live to paid subscribers ...

Pinterest announced its Q3 numbers Thursday, posting earnings per share of 40 cents on an adjusted basis and quarterly ...