Sony Pictures Networks India (SPNI) has appointed Mukund Acharya as its new Chief Technology Officer to lead digital ...

Explore why more celebrities, including Donald Trump Jr. and actors like Jason Bateman, are launching mobile phone services, ...

Amazon is set to produce up to 10,000 robotaxis annually at its new Zoox factory, aiming to challenge Waymo's dominance in ...

Elon Musk's xAI is facing unprecedented challenges as it burns through $1 billion a month while struggling to generate ...

Netflix and TF1, a French television group, have a new agreement. This deal includes livestreaming and on-demand content. It ...

The European Commission finds AliExpress in breach of EU regulations regarding illegal product sales, risking hefty fines ...

Latest stories by Varun Markande. Varun Markande writes for ETBrandEquity.com and gives views & updates on the Indian Marketing & Advertising industry.

This article explores the importance of mastering performance marketing and programmatic media, offering insights on how marketers can effectively leverage these tools for better ad spend efficiency ...

Alexandr Wang, the co-founder of Scale AI, has joined Meta following a massive $14.3 billion investment, bringing crucial ...

Kraft Heinz announces plans to remove artificial dyes from its U.S. products by 2027, shifting to natural color alternatives ...

Explore how AI is reshaping marketing through Generative Engine Optimisation, redefining creativity, and imposing ...

A recent Twilio report reveals that 98% of Indian consumers are more likely to make purchases with real-time personalised ...