The meteoric rise and stunning fall of Prime, Logan Paul’s energy drink that was once resold for almost $1,500 a can: ‘A brand cannot live on hype alone’
Only a year ago, scores of spry British tweens and their parents packed into grocery stores, stuffing their arms with bottles ...
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Here's Why Logan Paul's Prime Drink Is Being Pulled From Shelves
Influencer Logan Paul rose to fame in the earlier days ... ventures has been a thorn in his side since its launch: Prime sports drink. Here's why the drink is being pulled from shelves, and ...
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Prime time: the rise and rise of energy drinks
Prime, the drink devised by YouTubers Logan Paul and KSI, has been causing mass hysteria among children across the UK since its release in January last year. An advertising blitz in conjunction ...