Their new drink, Fokus, looks eerily similar to Prime, the hydration brand by KSI and WWE Superstar Logan Paul. The colors, the branding, even the bottle ... just remains an inside joke on Reddit ...

Taking place at the O2 Arena in London, the 2025 Brit Awards featured performances from US megastar Sabrina Carpenter, fresh ...

In 2023, Louis Theroux produced a documentary for Amazon Prime called KSI: In Real Life, which showed a year in the life of the influencer, including his shows at Reading and Leeds Festival ...

KSI has since gone on to box against professionals such as Tommy Fury and Dillon Danis, with millions watching his boxing matches on Pay Per View. In 2023, Louis Theroux produced a documentary for ...

Alongside KSI's own record label he launched a boxing promotional company called 'Misfits Boxing.' But what really took the world by surprise was the launch of drinks company Prime in January 2022 ...

yeah." It is reported that Prime Hydration generated sales of £929m ($1.2bn) in 2023 alone. Regardless, KSI also estimated that he would have a 10 figure valuation in 2025 when appearing in the ...

KSI has been locked in a nasty feud with Wayne Bridge that shows no signs of slowing down. The YouTube sensation and Britain's Got Talent judge was set to fight former Chelsea and Manchester City ...

Additionally, KSI has been successful in business, launching Prime Hydration with Paul in 2022, founding Misfits Boxing with Mams Taylor, and running a profitable Sidemen merchandise line ...

KSI, the YouTube ... with Logan Paul on the Prime hydration drink turned the product into an overnight sensation, with parents paying between £10-£20 per bottle to get their hands on one for ...