Ford Launches Discounts For American Buyers
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The Wall Street Journal |
Ford Motor is leaning into the tariff moment with a new ad campaign that highlights its American-made vehicles and extends its employee discounts to the wider buying public.
Washington Examiner |
Ford’s Chief Policy Director Steve Croley assured that since the majority of its vehicles sold in the U.S. are also made here, their vehicles won’t see a tariff.
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"We then turned around and used it as a one-off prototype to pull the train in the TV commercial." The two vehicles next to it are special to Ryan, he said, because they came about from random emails he received last November from a Ford plant manager.
The automaker is launching "From America, For America" on Thursday, the day President Donald Trump's tariffs will be enacted on the auto industry. The campaign will run in traditional print media advertisements,
23hon MSN
Car companies like Ford and Dodge-owner Stellantis are responding to Trump's auto tariffs with discounts, fees, and production stoppages.
The Ford Motor Company is providing to the public its employee financing deals on all new models. Here's the models you can save the most on.
Hours later, Ford Motor Company responded by announcing a new incentive for would-be car buyers: employee pricing for customers. "We understand that these are uncertain times for many Americans,” wrote Rob Kaffl,
Ford Motor announced discounts across multiple models starting Thursday, leaning on its healthy inventory to offer customers thousands of dollars off as competitors hike prices to absorb tariff costs.