Ford says, “Skip the ordinary and take a detour to the extraordinary” in a commercial for the 2025 Ford Explorer.

Breaking and Entering Media’s latest podcast episode features the agency’s co-founder and chief creative officer discussing ...

CMOs are increasingly considering factors such as work-life balance, family location and remote possibilities when they move ...

As Unilever’s global media review wraps, WPP, Interpublic’s Initiative and Dentsu appear to gain as Omnicom loses ground.

JCPenney has hired a new top marketer to guide it through the holiday season, which is already well underway. Marisa Thalberg ...

There are basics that every site should have, according to experts: a clear positioning; functionality, which means a clear ...

Google’s potential breakup, driven by regulatory pressures and antitrust actions, could mark a seismic shift in the ...

Swiss Miss, the Conagra hot cocoa brand, is getting into the spirits business through a collab with distiller Hotel Tango, ...

General Mills has overhauled its creative agency roster, hiring Goodby Silverstein & Partners, The Martin Agency and Mother ...

According to the Interbrand report, 40% of Hispanic respondents feel brands don’t make an effort to connect with them, causing 28% of Hispanics to feel brands aren’t meeting their needs. Currently, ...

HMD marketed both of its branded phones as a companion device to a person’s primary phone, said Lars Silberbauer, chief marketing officer of HMD. By having both phones on hand, or bringing only their ...

The agency’s CMO writes about how the next generation of Hispanics will define their Hispanidad, and what it means for marketers.