This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Heinz and award-winning music producer Mustard are ...

Partnership kicks off with the first-ever co-created HEINZ product, mixed by Mustard himself Mustard’s secret sauce is the first new HEINZ Mustard offering in nearly a decade. (Photo: Business Wire) ...

Chief Mustard Officer DJ Mustard introduces Heinz Mustaaaaaard, a limited-edition sauce marking Heinz’s first new mustard product in 10 years. “To hear 50,000 people screaming it all together every ...

Yellow mustard's appeal is simple. With its vibrant yellow color, bracing tang, excellent pipeability, and effortless knack for transforming regular wieners into American-style hot dogs, it is the ...

Heinz hopes its first new mustard flavor in about a decade will have you screaming like Kendrick Lamar. Music producer Mustard has teamed up with Kraft Heinz to release a new smoky chipotle honey ...

The exclusive release pays homage to the similarities between HEINZ Ketchup & Mustard and the film’s title characters HEINZ teamed up with Marvel Studios’ “Deadpool & Wolverine”, for an epic ...

Mixed by the master of beats himself, the limited-edition sauce will debut exclusively at Buffalo Wild Wings locations before hitting retail shelves nationwide As the brand's newly appointed Chief ...

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Real ones know there are only two legendary mustards – ahem, MUSTAAAAAAAAAARRRDs – out there. Last night, during the biggest night in music, HEINZ and ...