Sales of Logan Paul and KSI’s PRIME are reportedly down almost 50% compared to last year, despite the company ramping up ...

Prime, the energy drink brand backed by Logan Paul and KSI, suffered a dramatic fall in its UK sales in 2024, it has been revealed. New accounts for Prime Hydration’s UK arm show the firm’s ...

Revenue for Prime — Logan Paul and KSI's energy drink — fell more than 70% in the UK last year. The hype around the once buzzy drink has moderated, the brand said.

Adin Ross’ reaction to Logan Paul and KSI’s new Prime drink flavors is going viral. Around the 30-minute mark of his Kick stream on Thursday, the 24-year-old gave his followers a non-sponsored ...

Prime Hydration, founded by Logan Paul and KSI and owned by Louisville-based Congo Brands has come under fire in a class action lawsuit about its ingredients. The lawsuit, filed April 8 against ...