This year, Coors Light is turning the phrase into a literal case of beer with Mondays Light, which is new limited-time packaging "designed to bring chill to one of the worst Mondays of the year ...

“Let’s face it: the Monday after the Big Game takes ‘Case of the Mondays’ to a whole new level,” said Marcelo Pascoa, Vice President of Marketing at Coors Light, in a news release.

So, Coors Light made a better case to help you chill," the ad's voiceover says as the sloth accepts the beers, turning him back into a human. The new limited-time "Mondays" packaging for Coors ...

The beer brand is back in the advertising game this year, coming off a campaign in 2024 that brought the Coors Light Train ...

Coors Light is turning the dreaded “case of the Mondays” into a literal case of beer. The beer brand has launched Mondays Light, a limited-time packaging designed to bring a moment of relaxation on ...

From a viral stunt to chilled face rollers, Coors Light has been laying the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks.