This year, Coors Light is turning the phrase into a literal case of beer with Mondays Light, which is new limited-time packaging "designed to bring chill to one of the worst Mondays of the year ...
“Let’s face it: the Monday after the Big Game takes ‘Case of the Mondays’ to a whole new level,” said Marcelo Pascoa, Vice President of Marketing at Coors Light, in a news release.
Coors Light is turning the dreaded “case of the Mondays” into a literal case of beer. The beer brand has launched Mondays Light, a limited-time packaging designed to bring a moment of relaxation on ...
Brewing sent Molson Coors a cease-and-desist letter saying it owns the trademark on beer-context use of “Monday Night.” ...
So, Coors Light made a better case to help you chill," the ad's voiceover says as the sloth accepts the beers, turning him back into a human. The new limited-time "Mondays" packaging for Coors ...