Every couple of years, Gillette reveals the latest breakthrough in shaving technology. That has often involved adding more blades to its razors. More blades must equal a better shave, right?! One, two ...

When it comes to getting a close, smooth shave, not just any razor will do. The prices of store-brand razors can be tempting, but you’re bound to regret it once you’re faced with nicks, razor burn and ...

(CNN) -- Gillette's newest razor doesn't come with an extra blade or better handle. Instead, the $200 razor heats up to give men the "pleasure of a hot towel shave." But for Gillette, which is owned ...

CINCINNATI — Procter & Gamble has overhauled its online Gillette business, offering customers the new option of on-demand purchases or the traditional subscription service. Previously called the ...

Gillette is feeling the razor burn. In the face of increasingly stiff competition, Procter & Gamble will reduce the price of some of its Gillette shave products. The average reduction will hover in ...

P&G entered Bangladesh nearly three decades ago and built a strong consumer base with brands such as Gillette, Oral-B, Whisper, Head & Shoulders, Pantene, Olay, Ariel and Tide. While substitutes exist ...

Gillette further advances idea that a man’s grooming tools should be as unique as he is because “One Size” does not fit all BOSTON--(BUSINESS WIRE)--Gillette today pilots a new concept designed to ...

Procter & Gamble unveiled an initiative that enables consumers to personalize and 3D print razor handles made by the Gillette division, a move that could boost brand appeal among millennial men.

Gillette is changing course in hopes of stopping customers from migrating to shaving product start-ups like Dollar Shave Club and Harry's, and it has Wall Street scratching its head. WSJ's Andrew ...

Safety razors are mostly a thing of the past. In fact, there's a number of old school shaving devices that only Baby Boomers will remember.

Gillette has a new cautionary tale, ripe for business-school classrooms. The shaving brand is attempting to regain some ground with men after years of losing market share to online competitors. One of ...