The rise of surge pricing: ‘It will eventually be everywhere’
WEBSep 15, 2023 · “Dynamic” pricing, as many in industry call it, or “surge” pricing as is more widely known by consumers, whereby businesses flex prices at particular times in response to shifts in supply and...
Wendy’s says it won’t use surge pricing | CNN Business
WEBFeb 28, 2024 · Dynamic pricing coming to Wendy’s highlights a potential “turning point” in technology for the fast-food industry, said Jonathan Maze, editor-in-chief of trade publication Restaurant Business.
Dynamic Pricing Doesn’t Have to Alienate Your Customers
WEBMay 9, 2024 · Dynamic pricing, the practice of varying prices in response to shifting market conditions, has been in the news a lot recently, and not exactly for good reasons.
Dynamic Pricing Keeps Spreading, Despite Protest From Wendy's …
WEBMar 11, 2024 · Despite the headline-grabbing hostility from inflation-weary consumers, reports say dynamic and surge pricing methods are widely used in many sectors--including food and retail--and businesses...
Wendy’s Clarifies It Will Not Be Implimenting ‘Surge Pricing’
WEBFeb 27, 2024 · By 2025, the fast food restaurant chain will begin testing dynamic pricing, which is a time-based pricing strategy that companies use to increase or decrease prices for their services or items...
Dynamic pricing was once the realm of Uber and airlines. Now ... - CBS News
WEBMar 23, 2024 · Your burger and fries could soon cost $12 in the morning and $20 just a few hours later — at the same restaurant. That's because more eateries are experimenting with so-called dynamic pricing...
Surge pricing is coming to retailers, restaurants and even fast …
WEBOnce reserved for the travel industry, dynamic pricing is spreading. Consumers should expect to start paying premiums during periods of high demand. Fast-food customers will soon see surge...
Wendy’s Dynamic Pricing Announcement Puts CEO Kirk Tanner In ... - Forbes
WEBMar 2, 2024 · Consumers expect dynamic pricing for plane tickets and Uber UBER -0.6% rides but not for basic essentials. In consumers’ eyes, Wendy’s plan to use technology advancements in this manner is a way...
How Wendy’s ‘dynamic pricing’ is both old news — and the future
WEBMar 7, 2024 · Now fast food is getting in on the action — as Wendy’s recently announced it would begin incorporating “dynamic pricing” in 2025. Northeastern University food pricing expert John Lowrey says the move “makes sense.”
Why supermarkets are adopting dynamic pricing : Planet Money : NPR
WEBMar 6, 2024 · One place you hardly ever see dynamic pricing? American supermarkets. Why is that? Why shouldn't the prices for meat or bread or produce go down as they get older?